Game of Thrones | Song of Ice and Fire

Rejoice, India: soon your 1.2 billion citizens will be able to  buy locally licensed and developed  Game of Thrones  merchandise  through Mumbai-based firm Black White Orange Brands (no relation to the Assassin’s Guild hall). After working for over a year to close the deal with HBO, Black White Orange CEO Bhavik Vora is hoping that the merchandise will bring in between $35 and $40 million in sales during the first two years of the exclusive deal. And unlike other Game of Thrones- related distribution deals, this one will allow the company to develop its own set of products, as opposed to distributing previously existing merchandise sold in other countries. Vora appeared especially enthused when discussing the deal with  The Economic Times . This is a huge achievement for us.  Game of Thrones  fans get transported into the world of Westeros when watching the show and are eager to extend that experience into their everyday lives. ...